Intel

Intel’s presence at gamescom 2015, IFA 2015 and CeBIT 2016 brought together marketing, technology demonstrations, partners and PR. The assignment required reliable event operations, clear supplier coordination and close alignment with an international marketing team across several major exhibitions.

I supported Intel’s marketing team on technical and organisational event operations at gamescom and IFA 2015.

• Independently planned and delivered the ShowStoppers partner and PR event.
• Managed the Intel Partner Area, coordinated partner presentations and produced the Intel Trade Show Guide.
• Briefed, trained and coordinated promoters, and managed external suppliers.
• Took on the role of second event project lead for CeBIT 2016, responsible for on-the-ground operations alongside the lead event project manager.
• Coordinated international stakeholders, budgets, controlling and reporting.

Successful delivery at IFA 2015 led to an expanded assignment for CeBIT 2016. The work combined partner and PR formats with hands-on exhibition operations, providing continuity from planning and preparation through delivery on site.

Freelance assignment via Avantgarde for Intel Germany from June 2015 to May 2016. The role developed from operational support for the marketing team at gamescom and IFA to second event project lead at CeBIT, with independent responsibility for the ShowStoppers partner and PR event.

For production assignments, project leadership and professional opportunities:
‍t.schottenloher@legion3.com
+49 162 5101704