RITTAL
Hannover Messe 2025 · Digital Production & Delivery
Bringing content, systems and screens together for a reliable exhibition launch.
Brands: Rittal, Eplan and Cideon
Agency: Schmidhuber
Role: Senior Project Manager · Digital Delivery
Scope: 52 physical displays within an approximately 1,300 sqm exhibition stand
In the final weeks before Hannover Messe 2025, the digital workstream needed focused coordination. Content, CMS workflows, display assignments and testing had to come together for reliable playback throughout the exhibition environment.
I joined the ongoing project during the final production phase and took over coordination of the digital workstream. My focus was to establish a clear structure for content, responsibilities and delivery status, connecting the people producing the material with the teams preparing its playback.
- Structured CMS workflows and content operations for German- and English-language material.
- Coordinated the assignment of content to exhibition areas and individual displays.
- Aligned content and technical teams on testing, issue resolution and final delivery.
- Supported the early build-up phase and on-site digital delivery.
The digital workstream was stabilised in time for the exhibition opening. The planned content ran across 52 physical displays, supporting the wider spatial and digital presentation of Rittal, Eplan and Cideon.
My responsibility covered the digital workstream within the Schmidhuber project team. The approximately 1,300 sqm figure describes the overall exhibition stand.